Questions
Before you claim a seat.
Will I lose my Google star ratings?
No, and it does not run on trust. Your old app keeps running while both are live. Before you cancel anything, your product pages get checked in Google's own testing tools to confirm the stars are being read from BetterReviews. Only then do you turn the old one off. Google stars are the thing merchants are most scared of losing in a switch, so it is the last thing touched and the one thing verified out loud.
Can I bring my existing reviews?
Yes, and they get moved for you. Import from Okendo, Judge.me, or a CSV out of Yotpo, Loox, Stamped, REVIEWS.io, or anything else. Reviews, photos, star ratings, dates, and verified buyer status all come across. A co-founder's store came off Okendo with 306,000 of them intact. You get a count-match report per product so you can see nothing went missing.
We already have thousands of reviews. Why would we switch?
Because volume is not the problem. On most stores we audit, the vast majority of five-star text does not help a shopper decide. You are not starting over: you import everything, run side by side, and measure whether new reviews are more useful than what the old app collected.
What about Klaviyo, Google, and Meta?
Klaviyo: yes. Review events can power your flows the way they do today. Google Shopping stars and Meta catalog ratings: we provide an uploadable feed, and we help wire it during white-glove migration so you are not left figuring out the file alone. We are building 20+ more integrations right now and will ship them soon; until then, the side-by-side switch means your current Okendo surfaces can stay live while we cover the critical path.
Why only 20 stores?
Because every store here gets known: its catalog, its send timing, its history. Twenty is the number where that stays true, and it means yours is never a ticket number. Any more and $99 buys you a login and a help doc, which you can already get elsewhere. The founding twenty also get the most say: what you ask for goes straight to the person who writes the code, and at this size there is no roadmap committee in between. The cap exists so the promise stays true, and the cap is the reason the price works. And if you are mid-evaluation when the cohort fills, your seat holds. A count should never rush your diligence.
I'm on Judge.me and happy with it. Should I switch?
Probably not. Judge.me at $15 with no order caps is the best deal on the Shopify app store, and if it is working for you, stay. This is built for stores that have outgrown that setup: brands where reviews should help shoppers decide on the product page, and where a shallow review corpus is costing real money. If that is not you yet, keep your $15 and come back when it is.
What does "price locked at signup" actually mean?
The monthly price you sign up at is the price you pay for as long as your subscription runs. The founding rate is $99; stores that join after the first 20 pay the $149 list price, and their rate is locked too. No annual uplift, no renewal increase, no repricing when you grow. Orders and review request emails are never counted. AI-guided reviews have a monthly included allotment; past that, classic form stays free, or Fair auto-recharge under a cap you set.
Is there a catch on "unlimited"?
Orders, reviews, and review request emails are unlimited: never counted, never capped, never silently stopped. AI conversations: 1,000 included a month on Founder, and a credit is used only when a customer actually submits an AI-guided review, never for starting a chat. Past that, classic form free forever so collection never stops, or Fair auto-recharge on AI-guided reviews under a monthly cap you set (500 for $50, with the first 50 over free).
Is the review text really the customer's own words?
Yes, and there is a hard gate that keeps it that way. The chat asks questions, the review is drafted from the customer's own answers in their own phrasing, and the customer then reads the finished text and edits or approves it before anything publishes. Nothing posts without their sign-off, and you moderate as usual on top of that. This matters beyond quality: Google's product-rating rules and the FTC's consumer review rule both expect reviews to be the reviewer's genuine words, and the approval step is what keeps every published review exactly that.
Do negative reviews still publish?
Yes. Unhappy customers are not diverted away from leaving a public review. AI moderation can flag spam and route support-shaped messages to your team, but that is flagging and routing, not gating. A real negative review publishes like any other, subject to the same customer approval step and your normal moderation.
How does billing work?
Through Shopify's own billing system. The charge sits on your Shopify invoice, uninstalling cancels it, and Shopify's billing protections apply. That is also what makes the price lock more than a promise on a page: changing your price would require a new subscription that you would have to explicitly approve in your Shopify admin. The lock is enforced by how Shopify billing works, not by trust.
Where does my customers' data go?
Review conversations are processed by an AI provider under a data processing agreement, and that is the only thing the AI touches. Customer personal details are encrypted at rest, email lookups run on hashes rather than plaintext, and deletion requests cascade through everything, as required by Shopify's protected customer data rules. The chat transcript is retained as an audit trail of what the customer said and approved. The subprocessor list is short and available on request, and your data exports belong to you at all times.
Will customers actually answer questions instead of leaving stars?
Yes, and if they do not want to, they can leave a rating and go. The chat is short, it is on their phone, and it already knows what they bought so it never asks them to remember. On the co-founder's store running it in production: about seven in ten customers who answer the first question go on to submit a finished review. Average review length went from 17 words to 38, and the share detailed enough to help a shopper decide went from 9% to 45%. We also track published reviews per 1,000 orders against your old app before anyone cancels. Word count is supporting evidence; usefulness on the product page is the quality bar.
You are one person. What happens if you disappear?
Fair question. First, the exit is always open: your reviews are yours, and you can export all of them at any time in a format any other platform will take. Nothing is held hostage. Second, BetterReviews is funded by the merchants who use it, with no investors and no pressure to sell or pivot. Third, day to day you deal with one person, but you are not hanging off one calendar: a dedicated on-call engineer covers when Daniel is away, and during Black Friday Daniel is on. Fourth, a co-founder's $100M store runs its reviews on this platform: skin in the game, not a guarantee of immortality. Fifth, if BetterReviews ever grows past what one person can serve, the intake cap changes for new stores; the promise to existing stores does not.
What does the 90-day outcome guarantee cover?
If your reviews are not materially more useful at 90 days, those months are free (credited on your Shopify bill). In practice: usefulness of reviews collected via AI conversations, not classic-form overflow and not length alone. The bar is at least 15 percentage points higher than your pre-switch baseline. Baseline and day-90 scores use the same short written rubric (use case, comparison, or concrete detail), scored with you in week one. You can challenge a sample and we reconcile before any credit. We also watch published reviews per 1,000 orders so collection does not quietly collapse. One carve-out: only one app emits review schema per PDP.